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Social Media Newsfeed: Facebook WhatsApp Acquisition | LinkedIn Profile Views

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NewFacebookLogoWhatsApp Co-Founders Jan Koum, Brian Acton Receive Facebook RSUs; Koum Joins Board (AllFacebook)
With Facebook’s $19 billion acquisition of cross-platform messaging application WhatsApp now completed following European Commission approval last week, WhatsApp co-founder and CEO Jan Koum and co-founder and vice president Brian Acton were on the receiving end of financial rewards announced by Facebook Monday. Facebook revealed in Form S-8 and Form 8-K filings with the Securities and Exchange Commission Monday that Koum received 24,853,468 restricted stock units that are set to vest over a four-year quarterly schedule, with about 20 percent vesting Nov. 15, 2015. Forbes Facebook says it has wrapped up its landmark $19 billion acquisition of WhatsApp, a deal that was hashed out in Mark Zuckerberg’s house over the course of a few days in February and sealed over a bottle of Jonnie Walker scotch. WhatsApp has continued to run its operation completely independently since then, but the closing of the deal marks the start of a gradual integration as Facebook gives the world’s biggest mobile messaging service legal and administrative support and — eventually, we can presume — finds new ways to monetize the company it spent more than Iceland’s GDP on. The Wall Street Journal As part of the deal, Koum has been appointed to Facebook’s board. The merger will bolster the Menlo Park, Calif.-based social network’s position internationally and give the company a strong presence in mobile messaging. Reuters WhatsApp, which has more than 600 million monthly users, is among a new crop of mobile messaging and social media apps that have become increasingly popular among younger users. Snapchat, a privately owned mobile app that allows users to swap photos that can disappear after a few seconds, is raising money at a $10 billion valuation, according to media reports. CNBC WhatsApp, which has more than 70 employees, will continue to be based at its Mountain View, California, location.

LinkedIn Now Shows You Why Someone Viewed Your Profile (SocialTimes)
LinkedIn announced a new feature Monday that allows users to see more information about why someone viewed his or her profile. The new addition to “Who’s Viewed Your Profile” will show what actions a user took that led to a profile view, such as updating a profile or joining a group.

The Cookie is Dead. Here’s How Facebook, Google, and Apple are Tracking You Now (VentureBeat)
The lifespan of the tracking cookie is about to expire. With the rapid emergence of mobile devices, the big three — Facebook, Google, and Apple — have turned to new and more potent methods for advertisers to keep track of you across multiple devices.

Microsoft Adds Noise Reduction to its Blink Photo App for Windows Phone in Pursuit of Clearer GIFs (The Next Web)
Microsoft’s Blink burst mode camera app for Windows Phone devices was updated Monday with a feature specifically designed to make your GIFs look better. While we took a look at Blink’s redesign and new features back in March, there has always been one small issue with creating a moving image from a series of stills – if the image quality isn’t exactly the same, it’s obvious where each frame changes, which somewhat ruins the overall effect and efforts of the image stabilization algorithm.

Twitter for Mac Update Includes Multi-Photo Tweets and Photo DMs (AllTwitter)
Twitter has rolled out version 3.1 of the app, which includes support for photos in direct messages, and also the ability to view and post tweets with as many as four photos. That last addition is interesting because multi-photo tweeting is something that previously you could only do on mobile Twitter apps, and not on Twitter.com.

Nike’s Secret To Success On YouTube: It’s Not The Viral Video (BetaBeat)
The idea of making it big through a single viral hit is not a realistic goal for most advertisers nor is it particularly effective in cultivating an ongoing relationship with consumers even when it does happen. Instead, we’re seeing a number of brands begin to adopt more pragmatic approaches to YouTube, including the “hero, hub, hygiene” strategy touted by YouTube.

Reuters Launching Digital TV Service (LostRemote)
Ad Age reported this weekend that Reuters will launch a digital tv service, joining CNNx and other news orgs trying to get a foothold in the market. One main feature is personalization, which means that the feed of videos will be tailored based on your location.

Guard Your Privacy Online (CNET)
Not every moment needs to be shared on the Internet. But you wouldn’t know it by looking at companies such as Facebook, Google and Twitter. It’s become increasingly difficult to be both online and maintain your own privacy.

Instagram Names Marne Levine COO (SocialTimes)
Instagram has named Marne Levine its chief operating officer, reports Re/code. She had been vice president of global public policy at Facebook and will be the first COO the company has had.

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