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YouTube Music Streaming Service Launches in Beta

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YouTube music has faced some challenges lately; the company lost its product manager over the summer and had disagreements with indie music labels. While news of the product leaked in August, Google didn’t want to launch the new service until it reached a deal with indie labels.

In a bid to compete with streaming services like Pandora and Spotify, Google is finally rolling out YouTube Music Key in invitation-only beta. The service allows users to stream ad-free music without being connected to the Internet. It costs $9.99 a month and includes a subscription to Google Play Music.

Google Play Music also launched as a Spotify competitor, but failed to gain traction. The two services will now be integrated — a user’s listening profile will draw data from both platforms. Additionally, users will be able to watch YouTube music videos directly within the Google Play Music app.

YouTube also introduced a new music section to its website and mobile apps. From the announcement:

If a song exists in this world, you can probably find it on YouTube. But until today you couldn’t easily find and play full albums. In the coming days, you’ll be able to see an artist’s discography on YouTube, and play a full album with both their official music videos and high-quality songs our music partners added to YouTube.

Alas, you won’t be able to listen to Taylor Swift’s new album on the service.

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